How Do You Know This Website & Its Services Are Trustworthy?
Independence & Lack of Bias
I have no axe to grind and can be unbiased because I'm not selling anything. (Please see How Can This Service for Solar Shoppers Be Free.)
I'm just sharing the hard-won fruits of my research with solar shoppers so they won't be misled, taken advantage of, or waste much of what they could be saving. Also, I think that encouraging wider adoption of residential solar seems a worthwhile thing to do.
Experience & Expertise
I got to be something of an expert in shopping for residential solar by first doing it for my own home, then for other people's. In the process, I thoroughly researched the technical and financial aspects of acquiring solar. Relying on my degree in math and my extensive finance background, I developed some original mathematical models and algorithms to calculate all the things about solar that affect SCE customers.
Then I was asked to consult for the solar industry. Through this experience, I discovered many of the things about solar that are kept from the public. I also advocated before the California Public Utilities Commission on behalf of solar owners, preventing some rate and policy changes that would have harmed them. This year, I have also taught hundreds of local realtors about solar and how they can help their clients who are buying or selling a house with existing solar. I now offer a special service for realtors and such buyers and sellers, called the Solar Evaluation Service for Realtors, Buyers & Sellers.
I put everything I had learned into this fifty-page website, with the bare minimum shoppers need in the 4 Solar Buying Guides, and the deeper details under Solar Info on the website. But this wasn't enough for some people, who asked me to do more of the shopping work for them. So I started the phone and email service to advise and guide people through the process of getting the system that is just right for them, at the best cost, with the best equipment and installers, financed in the most economical way. Since then, I've been helping solar shoppers do just that.
Here are some kind things people have said about my website and services: